Which eCommerce platform is the most SEO friendly 

This is particularly significant in today’s digital space, where large impact SEO approaches can significantly improve online marketing efforts and give it an aggressive edge over others in a crowded field.

There are so many e-commerce solutions, including Magento and Shopify, which are topping the list as two of the most popular platforms on the market.

The Magento and Shopify platform typically experiences frequent updates by their developers. These modifications regularly feature the introduction of different extensions and functionalities for higher rankings on result pages. 

Therefore, online stores created using either platform have a huge possibility to appear friendly to search engines, improving their potential for better appearance on search engine result pages (SERPs).

However, Magento and Shopify only take care of some SEO automatically, meaning that using either of both platforms, you need to examine the other fundamental SEO steps yourself. For the steps you take to be efficient and produce actual results, the individual platforms must have all the necessary SEO extensions and features.

Nevertheless, if you create a store using Magento or Shopify and without having to use any extensions or apps on Magento or Shopify, you can:

Edit the title page and meta description

Using Magento or Shopify, you can edit the title page and meta description of your store. Editing your title page and meta description includes adding your business targeted keywords so that it can be shown in appropriate user searches.

Not to forget including a definite call to action that can compel users to click on your stores listing on result pages. The strength to do this and get it right is critical to define how your store seems on search engine results, which in twist can bring the right customers your way.

Add alt text to product images

This is another SEO feature Magento and Shopify have in common.An Alt text stands for an Alternative text which is a definitive text you add to the HTML code of images.Adding an alt text to all the product images on your store serves three very important functions:

— It enhances your store’s receptiveness to visually impaired users who might be using a screen reader. This software uses the alt text to explain what the image is about and describe it to the user.

— If an image does not load on time or cannot be loaded, the browser will present the alt text, giving the customer an idea of what the image is thought to represent.

— An alt text allows search engine spiders to understand your images since they cannot view them. This helps the spiders to simply crawl and index all the store’s images for user searches.

Now that you know some basic SEO methods you can take on Magento and Shopify without any apps or combinations, I will explain it from a various viewpoint. This time it will be the optimization steps you can take using apps and integrations from Magento’s marketplace or Shopify’s App store.

Broad Innovative Extensions

Magnetic has a huge marketplace including thousands of free and premium expansions you can easily install to enlarge your store’s functionality.

Magento pricing

Magento pricing includes three different Magento versions. Depending on your business needs, you can choose between the Open Source version, download it for free, Magento Commerce with exceptional features and high scalability, and Magento Commerce Cloud with Cloud hosting and easy customization.

Contact Us to build your own magento ecommerce website.