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So, why not use your abilities to develop an impressive digital marketing project based on social media strategies ?
Today’s advanced digital marketing approaches revolve about remarketing and retargeting. Remarketing is a method to connect with the users who earlier communicated with your website.
Analyze a situation in which a user came to your website, joined his desired products to cart but didn’t checkout.
Remarketing enables you to retarget the audience with the ads of products that the audience has in cart. Targeted remarketing provides the user with an attractive second thought obtaining the chances of conversion much higher.
Google Ads Remarketing and Facebook pixel are the great known remarketing platform which you can use as case studies for your project.
Practical Social Media Marketing Strategies That All eCommerce Retailers Must Know
Customer Preferences on Coupon Code Based Promotional Activities
Coupon code is a complicated digital marketing engine improving to drive sales, enhance customer loyalty and grow the brand. Coupons usage data has become an important knowledge for several AI-based e-commerce algorithms to predict customer behaviour.
Thus coupons offer a 360-degree marketing strategy. As part of the project, you can collect data from diverse companies on how and when they supply coupons, the ROI when it comes to discounted rates, how they use the coupons data etc